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Doritos packaging concept
The shape and the texture of the Doritos chips are used as the base for this packaging concept.
The packaging's structure can keep the chips closed after opening.Packaging, Conceptual Design2009 -
Type as Image CollectionTypography, Art Direction2008 -
The idea behind this concept was to make a packaging where the name of the product will be written by the product itself instead of using any kind of printing techniques.
Considering the future of technology and the endless possibilities to shape your product, it's definitely a subject that deserves attention.Packaging, Conceptual Design2009 -
Various posters and visuals.Graphic Design, Art Direction, Creative Direction2011 -
Creative Exchange - Visual Identity
What started as a simple Facebook Group, turned out to be an initiative for fostering the creative fields in Macedonia.Branding, identity system, Typography2011 -
Packaging design and in-store display developed for Salomon ExoSensifit.Packaging, Art Direction, Product Design2010 -
Present Coke's true qualities.Advertising, Copywriting2008 -
The goal of this project was to visualize anger. Even though we usually connect this emotion with very intense visuals, I decided to take a more subtle, poetic approach.Typography, Design, Art Direction2009 -
Design2008 -
The goal of the "Rape is not love" campaign was to raise awareness of the most common three types of rapes: acquaintance, date and marital rape.Motion Graphics, Art Direction, Advertising2010 -
Poetry taking another dimension.Art Direction, Design, Typography2008 -
Give the transporters a symbol that will unite them and define their goals.identity system, Design2008
All works © Petar Pavlov 2011.
Please do not reproduce without the expressed written consent of Petar Pavlov.
Please do not reproduce without the expressed written consent of Petar Pavlov.